Clintcast Episode Detail

Episode#: 40
Title: Products vs Services
Description: Though the differences between products and services may seem obvious, in truth, in our everyday consumer culture, we are being trained to see the world in terms of products specifically. To this end, it becomes increasingly important to find ways to 'package' your services (as well as the outcomes of those services) into products that customers can examine, compare and build brand loyalty with.
Duration: 10:50
Date Aired: Friday, February 6, 2009
Categories: Customers
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From the first time I attended your seminar at FHCA I have been a big fan. I love the idea of getting a daily dose of Clint. I hope you will continue to provide these podcasts it is as necessary as a cup of coffee! Thanks and keep us informed!!

-JoAnn Westbrook